THE NEW RELX TECHNOLOGY IS HERE!

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The rise of e-cigarettes and RELX Technology

The use of electronic cigarettes has surged worldwide over the past decade, with the
global market valued at US$10.3B in 2018 and expected to grow at a CAGR of
24.9% from 2019 to 2025 per multiple reports. Though there are several major
players in the vaping industry, most of them owned by tobacco companies, one
recent independent entrant, RELX Technology – pronounced “relax” – has stood out
from the competition.

Origins: Female entrepreneurship and concern for family and friends
Founded by ex-Uber China Head Kate Wang in January 2018, RELX Technology’s
products have experienced tremendous success with adult smokers globally,
catapulting it to the position of the leading closed-system e-cigarette brand in Asia.
Motivated by her father’s lifelong struggle to quit cigarettes and the lack of suitable
new generation products in the market, Wang took it upon herself to start a company
that prioritizes innovation, safety, and product quality.

An independent e-cigarette brand that works ethically
With a mission to empower adult smokers through advanced technology and user-
friendly design without sacrificing ethics, RELX Technology’s core business
encompasses independent R&D, produt design and development, and sales. From
its inception, RELX Technology has conceptualized and put into effect its ‘Guardian
Program’ - a company-wide initiative that stretches from product development to
sales, ensuring that the company puts the necessary effort in preventing and
discouraging the use of e-cigarettes by minors, whether this be through concerted
efforts with retailers to step up on-site identification of purchasers, or launching
facial-recognition vending machines in China that dispense products only to adults
against their national ID cards.

Cutting-edge R&D that focuses on problems faced by adult smokers wishing to
quit cigarettes
In an industry focused on top-line growth, RELX Technology has invested millions of
dollars into building its own facilities and operates the first CNAS-certified lab owned
by an independent vape brand. RELX Technology also holds more than 20
international patents on its groundbreaking innovations in e-cigarette technology, all
geared towards improving safety, quality, and user experience that helps smokers
quit cigarettes more efficiently. Its products such as the RELX Alpha and RELX i

include a haptic feedback feature called SmartPace, which vibrates to let users know
when they should stop vaping and put down their devices. RELX Tech’s latest
product, a smart e-cigarette called RELX i, connects to the companion smartphone
app that features in-depth usage statistics and a child lock that prevents
unauthorized use.

RELX Technology brings its advanced e-cigarette products to Philippines
RELX is now available in the Philippines through it’s physical stores and online
partners such as Lazada and Shoppee. The RELX starter kits are available in the
variants of Classic Black, Rose Gold. Space Gray, Navy Blue, Red, and Turquoise
and just recently they have released the Celestial series, which features the stunning
variants of Sunset Glow, Solar Eclipse, and Mystic Aurora. RELX also has a wide
range of pod flavors such as Mango, Lemon Tea, Blueberry, Grapefruit, Ludou Ice,
Fresh Cucumber, Mint, Classic Tobacco, Banana, Greentea, Peach Oolong, and Icy
Slush. All RELX starter kits comes with 1 vape electronic cigarette, charger, and 1
pod priced at Php 1,599.00

Check out relx.com.ph to check physical and online stores near you. Follow them on
Facebook (https://www.facebook.com/RELXPhilippines/) and Instagram (@relx.ph)

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